Advertising Message or Sales Conversion Problem? |
So now you are advertising your business, and are bringing in people but hardly any of them are becoming customers. What's the problem? Is it the advertising message, the targeted audience, or the sales conversion process?
Chuck McKay, an advertising and marketing consultant, who wrote a book titled "Fishing For Customers" and also writes in a blog by the same name Fishing For Customers, wrote an interesting article titled, The Flaw in the Advertising Plan.
The insightful article takes a look at the other end of the advertising and marketing spectrum; the sales conversion process as possibly being the problem in converting leads, visitors, and inquiries into paying customers.
The understanding of the linkage between sales, marketing, and advertising is fundamental in developing good advertising strategies for your business today. The chain linkage between S. M. A. shows that if any area is weak, the chain breaks, and sales are missed.
Learn how Professional Web Services can build a strong link for your business on the web today. Reach new customers and gain quality leads today. Contact us for a free marketing evaluation. Get it now!Labels: Sales
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Name: Warholic
Home: San Ramon, California, United States
About Me: Jim said: Never settle for mediocrity. Life is about change, new growth, and making a difference in the lives around us. No matter what direction life takes us in our new thinking, always striving to do it to the best of our abilities is key to success. Actions speak louder than words. B2B, B2C, and C2C Internet marketing services, ethical SEO, search engine optimization, online advertising strategies, professional web site customizations, website branding solutions with Professional Web Services, marketing business solutions.
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